Browsing: Longevity & Anti-Aging

Symrise’s latest cosmetic launch is responding to rising demand for high-performance skincare with natural-origin credentials. Building on the scientific heritage of the Dragosine range, this multi-functional skin longevity dipeptide is based on L-carnosine obtained through biofermentation. Dragosine green extends Symrise’s Care & Wellness portfolio and supports the industry’s shift from traditional corrective anti-aging toward proactive…

The ASA upheld two complaints against Exhale Coffee’s paid Instagram ad, which saw the London-based coffee brand claim that its coffee could protect DNA, slow cellular aging, preserve telomeres and potentially extend lifespan through its polyphenols and antioxidants. It also promoted the coffee as having ‘amazing health benefits’ and supporting gut and brain health